Schedule a consultation with a marketing expert today to get more information and get started. CEO GPS has the experience and track record for success to take your business to the next level with our comprehensive digital marketing strategies.
We can produce massive results by sticking to the basics.
Our process is the same for each company. However, the marketing strategies are customized to fit your business. It works as follows:
1. Marketing Consultation:
2. Market Research: Once we are hired, we get started with detailed, very in-depth market research, Market research will analyze business, location, and buyer information to define a path to a more successful business plan. It's critical to know your customer base from the beginningt. Market research lets you reduce risks even when it's just an idea. We aim to answer the following questions:
3. Branding: If you already have a brand or are starting from scratch, we can help. From logos and colors to the tone and personality of your business, our team has you covered. We will cover 4 steps:
4. Web Design: Your website is the online home or office for your business. It is where people go to find out more about you and your product or service. It can make or break whether someone works with you or not. Your site is also a way for them to find you in the first place. When harnessed correctly, your website is a necessary asset that is an online home base for your business, an advertisement for what you do, a way to convey your message, and even close jobs.
5. Content Creation: Part of having an awesome website is having awesome content. On-page copy, blog posts, graphics, engaging social posts, and eye-catching ads. They don't say "content is king" for no reason. The team of writers and graphic designers at CEO GPS are adept at all of the above and a lot more.
6. Social Media Management: With nearly everyone on the planet, that can use a phone, and being active on social media, it's silly not to use it for your business. For one, it's free, unless you're running ads. Two you have access to millions of people in your market. It gives you another form of communication with your customers. You get to promote your brand. Social media can help increase web traffic, and get feedback from customers. For it to be effective, it has to be managed correctly. Consistent posts informing and updating customers, engaging with customers' comments and messages, staying in sync with your website to drive people to become leads, and having a presence on the same platform they keep track of friends and family give them a comfortable feeling.
7. Email Marketing: We will use your existing customer data to send out informative newsletters to current customers and engage emails to potential customers. It allows you to stay in front of them and eventually convert new business or gain more business from existing clients.
8. PPC Management: Our top-notch PPC management services will gain tons of new traffic and business. We strategically use branded graphics and ad copy that will not only engage potential customers but lead them toward conversion. We manage the campaign spend to save money on not overbidding and making sure you are being seen by the right people.
9. Lead Generation: CEO GPS will generate new leads and traffic through a variety of marketing channels including SEO, social media, PPC ads, lead generation services, content marketing, email marketing campaigns, online listing management, and even reputation marketing.
10. Reputation Management: During email campaigns, we will encourage customers to leave good reviews, we will get bad reviews deleted or bury them with good reviews or bring good content to the first page using SEO making the bad reviews hard to find. Then use good reviews in marketing campaigns to showcase your good work.
CONSTRUCTION MARKETING & MARKETING FOR CONTRACTORS
Lead Generation:
CEO GPS can help you take your business to the next level. As founder and former owner of Conxpros, former National Account Manager at Networx, and VP of Sales at Getable, I have experience and knowledge that can help you choose how your leads come in and what you pay for them.
Branding:
Our team of experts will sync your website to all of your social media platforms, create branded content and a logo if needed, and distribute it across the right marketing channels. We'll help you create a marketing and growth plan that will help you attract new customers and grow your business.
We understand that every contractor is different, which is why we offer a variety of brand development options to fit your needs. From website copy to branded posts and ads, we have everything you need to help you stand out from the crowd.
SEO (Search Engine Optimization):
We are a team of experienced digital marketing professionals who specialize in SEO and online marketing for contractors.
We will work tirelessly to have your website rank higher in search results by doing the necessary keyword research, paying close detail to word usage and word placement, relevance, and how informative the content on the site is, all metadata and alt tags are up to par, images are all condensed, and links work properly.
We will make sure that your website is responsive and works well on all devices aesthetically and it loads quickly. CEO GPS will also start a blog to fill your website with tons of valuable information and rich with critical keywords to show up on search queries. We will optimize ad campaigns that will reach your target audience more effectively.
Our pros will also optimize listings, social media accounts, and any information you have on your website to make sure it all matches. You will then begin to see your site climbing in the SERPS.
Content Creation - Our content creation services will serve as the foundation of your online success. We will create comprehensive website copy, blogs, articles, and other posts that will educate your audience and entertain them at the same time. This will give us material we can use for marketing purposes, so you can focus on what you do best - running your business.
Our team of experienced writers will develop content that is relevant to your industry and filled with popular keywords. This will help you show up in search queries and increase your chances of converting visitors into leads.
We also specialize in developing PPC campaigns, social posts, and graphic design images that will draw people's attention. Using the layout and CTAs we will lead the visitor down a path to convert them into leads.
Web Design/Development:
CEO GPS can help you achieve success by building a website that is both functional and aesthetically appealing. Our digital marketers will take care of the technical aspects of your site while keeping it cost-effective.
Most small business websites are not as sophisticated as they need to be, so we have no problem blowing past the competition. We know that you want to rank on the first page of Google, and that's why we focus on making sure your website is optimized. We use the latest technologies to make sure your site looks great on all devices, and that your visitors can easily find what they're looking for.
Conclusion:
Marketing & lead generation are critical parts of your business. Whether you use a combination of our marketing & lead generation services in tandem or just one or another, we will make sure that the part we are involved with is operating smoothly and efficiently as it possibly can.
Thank you for choosing CEO GPS. We started our company to help yours succeed.
CEO GPS
(470) 897-0703
Roswell, GA 30076
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