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Frequently Asked Questions
We are happy to answer all of your digital marketing questions. Please reach us at admin@ceogps.com if you cannot find an answer to your question. CEO GPS is an affordable marketing company out of Roswell & Atlan GA. We will provide you the results and solutions you need to reach all of your goals.
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Why continue to waste hard-earned marketing dollars with online advertising that doesn't work or do it yourself by trial and error? Schedule a call with one of our digital marketing specialists for a consultation on marketing strategies to grow your business.
There is no long-term contract. You can stop your services at any time. This partnership lasts as long as needed and can be revisited whenever necessary.
We work with 5-10 companies per liaison at a time, depending on the size of the companies under them.
This is your company and your decision. All recommendations are just that, recommendations, so you make the final decision. However, for best results, we advise following the plan we recommend.
Prices for the service vary depending on company size, project, etc. Some projects are a flat fee, and some are based on man hours worked during implementation. Once things are on autopilot, typically after three months, there will be a price decrease for our services. We will continue to help manage projects and be there for ongoing support.
This question is based on the situation per company. We cannot control things like current reputations, high pricing, etc... but yes there will be improvements no matter what your company's dynamic is currently.
Each company is different, but you will see some immediate results. As your liaison will discuss, we recommend at least three months for optimal results.
The owner of CEO GPS founded Conxpros, a successful lead generation service. He knows marketing strategy and different platforms and how it all works behind the scenes. As the lead generation service owner and the industry is very incestual, he has relationships with other popular lead generation services such as HomeAdvisor.
You will not notice results for a few months when you begin implementing SEO strategies. We generally recommend 3-6 months to look for any serious results. Google has millions of websites to examine. Their bots index efficiently, but it still takes a while to crawl that many sites.
The reality is there are tons of different methods for generating new leads and customers. The method you use that will work best is based on your industry. For example, B2C businesses will work better using one method, whereas B2B will work better using another. So this will require a consultation to answer accurately. There are a lot of different marketing channels, but some examples are:
To generically answer this question though, Google is the option to get you in front of your customers, while they are looking for your product or service.
Yes.
Some of the reasons why having a blog on your website are crucial for any business:
SEO: It helps with SEO, which increases traffic.
Authenticity & trustworthiness: A blog will help you share knowledge about your industry building trust with your audience.
Brand Visibility: It's a great way get yourself in front of potential cusomters, presenting useful information.
SEO is the best way. Paid ads will get you traffic, but once the ad stops, so does your traffic. With SEO, it will continue to build as you rank higher on search engine results. You can build your SEO by:
Optimizing the marketing channels that you are using to work more efficiently. Your ads or content you are posting have to be quality and strategic.
The fewer irrelevant clicks you get on an ad will decrease your spending. Making sure calls to action are correctly placed. This will ensure when you are found or someone clicks they are navigated to the right place for conversion. This will decrease your cost per click and increase your conversion rate, increasing your ROI, and thus lowering your marketing spend.
SEO is the best way. Paid ads will get you traffic, but once the ad stops, so does your traffic. With SEO, it will continue to build as you rank higher on search engine results. You can build your SEO by:
Optimizing the marketing channels that you are using to work more efficiently. Your ads or content you are posting have to be quality and strategic.
The fewer irrelevant clicks you get on an ad will decrease your spending. Making sure calls to action are correctly placed. This will ensure when you are found or someone clicks they are navigated to the right place for conversion. This will decrease your cost per click and increase your conversion rate, increasing your ROI, and thus lowering your marketing spend.
Keep the following in mind:
Digital Marketing, aka Internet Marketing or Online Advertising, uses online marketing tools to promote products and services to be sold.
This includes creating:
At CEO GPS, we go all out to provide solid and quantifiable results for our clients. We first do a discovery call and get to know our clients. We aim to know their goals, objectives, thoughts, pain points, needs, and expectations to deliver the best possible results for them and their business. This will let us know what we must do to improve their situation.
CEO GPS customizes a marketing plan to help them realize their goals and do it comfortably based on their particular circumstances and budget.
Each campaign is formed based on each company's needs. There is no cookie-cutter layout that we use for every business. Our marketing experts will assess your situation and o market research to see the layout of the market, target audience, and competitors to build a road map to the best marketing strategy.
That is where our success comes from. Our research is so detailed when we are done; we have a clear vision of what needs to be done to get you from the beginning to actualizing the goals of your growth plan.
Along the way, we provide transparency in our analytics reports and actions taken to get you there.
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Hiring a Digital Marketing Company is a Big Decision
Here are some common questions business owners should consider when selecting a digital marketing agency.
Hiring a marketing company that is cost-effective or too expensive depends on several factors. One of the most important factors is, what are your business's specific needs and goals? Suppose you have a small business with a limited budget. In that case, hiring a large marketing agency with high fees may not make sense unless you are trying to grow your business and find a marketing agency willing to work with you on pricing.
However, hiring a marketing company is wise if you have a more significant business with more complex marketing needs. The expertise and experience a marketing company can provide will help you achieve your marketing goals more quickly and effectively than trying to do it in-house.
Ultimately, weighing the costs and benefits of hiring a marketing company based on your circumstances and the best way to reach your specific goals is essential.
The agency's specific digital marketing services can vary depending on their expertise and focus. Some standard services include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, graphic design, branding, reputation marketing, blog writing services, lead generation, ping-post leads, lead generation management, and website design and development.
Finding an agency that offers services that align with your goals and target audience is essential. Additionally, consider their experience and success with similar clients in your industry.
CEO GPS offers all of the above and more. We do everything in-house, so your costs stay down.
The agency uses various metrics to measure the success and ROI of its campaigns. One of the key metrics they use is conversion rate, which measures the percentage of people who took a desired action after seeing the campaign. They also track engagement metrics such as clicks, likes, shares, and comments on social media platforms to determine how well the campaign resonated with the target audience.
In addition, the agency uses tools like Google Analytics to track website traffic, bounce rates, and other important metrics that help them understand how the campaign impacted overall business goals. Finally, the agency conducts surveys and focus groups to gather feedback from customers and stakeholders to get a more comprehensive picture of the campaign's effectiveness.
We understand the importance of staying informed about the progress of your campaigns, and we strive to keep you updated regularly. Typically, we provide weekly or monthly reports that include detailed information on the performance of your campaigns, such as the number of clicks, impressions, and conversions.
Additionally, we will regularly communicate with you throughout the campaign to discuss any updates, changes, or optimizations necessary to help you achieve your goals.
If you're looking for a marketing or advertising agency to work with, this is a valid question to ask. Of course, it's not always necessary for an agency to have direct experience in your specific industry or niche, but it can be helpful. If the agency has worked with similar clients, they may better understand your target audience and what messaging will resonate with them.
On the other hand, if they haven't worked with clients in your industry before, they may bring a fresh perspective and new ideas. Ultimately, deciding whether industry experience is a must-have or just a nice-to-have when selecting an agency to work with is up to you.
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