Web Design & Web Development

Web Design

What is Web Design?

Web design is more than building websites. It is the undertaking of planning, conceptualizing, and placing your content online to best represent your brand. It goes way beyond building a website that is appealing to the eye. The site will be not only esthetically pleasing, but it will be functional and user-friendly. Nothing is worse than an eye-catching website that is hard to navigate and loads slowly. Ease of use and performance is where it's at. After all, the goal is to have a place for customers and potential customers to get to know you and convert them into actual customers. 

Your website is the home of your brand. Make sure it's a happy home, and visitors feel welcome. It seems like a never-ending task, but we will handle it. 

Your website has to blend functionality with aesthetics, tempting readers to probe pages while endorsing your products and services. It’s a careful balancing act between usability, appearance, and tangible outcome.

Web design services at CEO GPS are intended to give your business a platform to inform your clients and convert them into a customer.  We will optimize your site on-page and off-page to ensure you are set up for success. Part of this will be enhancing the copy on-page customers or on the physical pages of your site. Filling them with keywords your customers will type into searches while making them as relevant and informative as possible. This will increase the "authoritativeness" of your business in your industry, which makes you a go-to for information on subjects within your field. We will also strengthen your off-page SEO, keeping your site's load speed fast and navigation user-friendly. 

The highly skilled digital marketing experts at CEO GPS have been helping business owners create marketing strategies and growth strategies for years. Let us sit down with you and look over your current marketing approach. The plan will be to identify what digital marketing channels are working for you currently and which channels could use some work. We will discard the applications that are performing poorly and develop a blueprint to enhance the marketing channels that are a success. Our team of professionals will provide valuable insights that we will apply to increase conversions, more traffic, and a greater return on your hard-earned money. The team will identify new ways to generate business along with the existing marketing channels working well. 

During your initial consultation with us, we will discuss your industry, product, current marketing channels, and target audience to better understand your business. Part of that will be web design/development. 

With the web design services we provide at CEO GPS, you will be optimized for success. We will get you on the right track in no time and grow your small business.  Leave your growth plan to CEO GPS, Roswell, GA's top digital marketing company. Call us at (470) 897-0703, and let's get started. 

Our Process at a Glance

Infographic about web design

Consultation: We start with a free consultation and website audit to learn more about your business and give you more information about us. We want to ensure we can help you identify your goals and objectives, likes and dislikes, and expectations. Our expert will give you an idea of what you need and what we can do. 

Design: The design stage is where our expert takes all of your information and creates a plan to accomplish your goals. We will then create a visual representation of how we think your website should look, how it should function, and how it will be found on Google. This stage is crucial to the success of the project. If you are unhappy with our design, we will work until you are.

Development: We will begin development After you approve the design mockup. This is when our developers take the design and make it come to life. We will take your logo, images, content, and any other information you want on your website and build it based on the plans created in the design phase. This is where we will present you with an alpha version of your website. This will not be the final product, but we will not proceed until you approve it.

Development Phase: In the development phase of your website, we will take everything from the design phase and make it functional. We will launch your website, connect it to your chosen host and ensure all the pages are working correctly. This is where our your website's functionality ensures you will begin creating content for yourself and start building up your Google My Business Listing.

Testing Phase: This is where we will test that it is mobile-friendly and responsive. We will also test your website to make sure that it is secure and has no malware or viruses on it. This is also when we will test the speed of your website. We want to make sure that your website loads fast and will be fully operational for your customers.

Launch Phase: Finally, we will launch your website and it will be available for your customers. You can now share your website with your friends, family members, and customers. If you want us to manage your website or guide you on how to manage it yourself, then you can hire us for the same. 

These are just some of the actions we take to make sure you arewhich happy with your decision to partner with us. 

In a digital world, your website may be more important than the physical display of your business. A good website is the home base for digital marketing campaigns and lead-generation efforts. 

But it’s further than that. Your website gives your guests a sense of your identity as a company. The digital experience you convey will provide them an idea of the type of customer journey they can anticipate, which means you can’t let your website design over complement your work. 

Your target audience will be able to locate your site through organic searches, social media, advertisement campaigns, and channels you may not have even thought of. When they show up, your web design will describe to them what you’re each about & why it should count to them. When the reader finds your site, the web design will tell them what they need to know about you and why they should do business with your company.

Our team of experienced digital marketing professionals will assist business owners with their online advertising demands. 

Elements of Your Website 

Visual. Eyes
Functional Elements

Visual Elements

Visual elements: This part of your website is to give your customer a user-friendly and visually appealing experience while delivering the message you wish to convey. 

Functional elements: While you always want a site that stands out, consider its effect on functionality. Properly functioning sites rank higher on search engine results.

  1.  Written copy: This is the content written around the graphics. This should have a cohesive design and mesh well with images. 
  2. Fonts: these will pair with your color scheme and match the concept of your site. 
  3. Colors: These will complement the design of the site and align with your brand.  
  4. LayoutsThese are based on the user-friendliness and functionality of the website.  We advise layouts that are not overstimulating, which distracts the visitor from the message you are trying to convey. 
  5. Videos:  Videos are increasing in popularity. They can aid your efforts in expressing your message more clearly, however, we will ensure they do not distract from other essential elements on the site. 

Functional Elements

  1. Navigation: This is an essential element that will let you know that your site is properly functioning. We want the visitor to be able to freely browse around your site to find information and make sure that "calls to action" are appropriately placed for conversion. 
  2. User interactions: This is how visitors interact with your site. We like to keep it simple so it gives the user a sense that they are in control. There is a list of best practices that we will use to ensure that the customer is having a good experience on your page. 
  3. Load speed: Nothing is worse than sitting in front of your computer trying to get more information and having to wait forever for pages to load. That's vintage AOL problems. Also if it loads too slowly because of too much code or too many animations, it will not perform well in search results. 
  4. Site Structure: Another critical factor in user experience. If a visitor gets lost trying to navigate your website, they are going to exit asap. This will lead to a bad user experience and poor site ranking. We make sure that doesn't happen. 
  5. Responsive Websites: When someone visits your site, it should look aesthetically correct from any browser or device they use. We will ensure things are kept uniform across the board. 

 

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